MagicEden Partners with 'Okay Dogs' for First Ethereum Mint

Okay Dogs announced as the first mint on Magic Eden's new Ethereum launchpad on the 27th of February.

Okay Dogs announced as the first mint on Magic Eden's new Ethereum launchpad on the 27th of February.

Nattynatman

Posted on Feb 13, 2024

Magic Eden, in collaboration with Yuga Labs, has been diligently working on their Ethereum marketplace and launchpad over the past few months. Their latest announcement reveals an exciting partnership with Okay Dogs, in conjunction with Okay.

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What is Okay Dogs?

While details surrounding Okay Dogs remain scarce, including specifics such as supply and the number of NFTs, initial observations suggest a connection to the popular 'Okay Bears' project based on similar color schemes and art style.

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Okay, the brainchild behind 'Okay Bears,' made its debut on Solana in April 2022, with resounding success. Partnering with IMG, a global sports and culture company, Okay's mission revolves around leveraging art and technology to inspire change and promote hope with the mantra:

we're all gonna be okay.

Further details about their journey can be found on their website.

With Okay Bears as their flagship project, Okay now extends their IP to Ethereum with Okay Dogs, leveraging Magic Eden's Ethereum launchpad for support.

Posts on social media platforms showcase a blend of hip-hop visuals and audio elements, appealing to a carefree and vibrant culture.

https://twitter.com/okay_dogs/status/1752703687238267203
https://twitter.com/okay_dogs/status/1752703687238267203

Participants seem to have the option to 'opt in' to something based on this post.

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Upon visiting the site, users are prompted to 'opt in' with their emails. After completing additional steps, they are directed to 'Three,' a loyalty and rewards platform offering co-marketing, sponsored tweets, and advertising opportunities.

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Although the platform's relationship to Okay Dogs remains unclear, it appears that Okay Labs is diligently creating a cohesive ecosystem that intertwines their brand with these projects.

Magic Eden, in parallel, is focused on developing the infrastructure for Ethereum-based projects to thrive, with Okay Dogs being their flagship endeavor for the launchpad.

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Nattynatman

@nattynatman

Pluid's Content Lead

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